Category Archives: 2019 Ageism Awareness Campaign

Ageism in Marketing and Media

Kathy Sporre ♦ July 19, 2019 ♦ Leave a comment

Seven of a nine-part series of articles on ageism. Marketing and media are notoriously ageist. Through their practices, they convince society to worship and glamorize all that is supple and young. Wrinkles are frowned upon (even though frowning helps create them). Everything from magical creams, Botox and facelifts are employed to keep them at bay. …

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Kathy Sporre

I worked in the aging field for over 30 years, serving on initiatives at the national and international levels. I want to help people become "Refined by Age" by encouraging them to age intentionally through developing the Seven Dimensions of Wellness in their lives: spiritual, emotional, physical, intellectual, social/cultural, environmental, vocational. I also want to help people become aware of age discrimination - a form of discrimination that is entrenched in society.

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Category Archives: 2019 Ageism Awareness Campaign

Ageism in Marketing and Media

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